QUESTIONS :
1. A good marketing strategy should carry a product through all stages of the product life cycle.
True
False
2. A person who works as a sales representative for a manufacturer or wholesaler and gets paid a commission on any sales is a(n):
|
A. |
broker |
|
B. |
merchandiser |
|
C. |
merchant wholesaler |
|
D. |
agent |
|
E. |
distribution captain |
3. A(n) _____ is the legally exclusive design, name, or identifying mark associated with a company’s brand.
|
A. |
branding sign |
|
B. |
maste5 brand |
|
C. |
brand symbol |
|
D. |
trademark |
|
E. |
emblem |
4. An accounting journal is a chronological list of transactions, each assigned to a particular account.
True
False
5. Another term for owners’ equity is:
|
A. |
assets |
|
B. |
liabilities |
|
C. |
net worth |
|
D. |
gross worth |
|
E. |
gross sales |
6. By lowering the reserve requirement, the Federal Reserve tries to make more money available for loans and stimulate the economy
True
False
7. Chez Dove is an independent coffeehouse/bookstore that went bankrupt only eight months after opening due to an unexpected demand for cash to fix a leaking roof. Better cash _____ might have allowed the business to continue operation
|
A. |
maintenance |
|
B. |
capitalization |
|
C. |
targeting |
|
D. |
management |
|
E. |
administration |
8. Federal Reserve banks must hold a certain portion of their deposits in reserve. This percentage is called the:
|
A. |
reserve requirement |
|
B. |
prime monetary percentage |
|
C. |
discount requirement |
|
D. |
interest rate average |
|
E. |
margin requirement |
9. Finance companies make loans to people who could not get credit anywhere else. To compensate for taking this extra risk, finance companies:
|
A. |
are 100 percent covered by the FDIC |
|
B. |
charge higher interest rates than commercial banks do |
|
C. |
sell government bonds |
|
D. |
raise the customers’ discount rates |
|
E. |
have a high reserve requirement |
10. Grainger Distribution Company sold Long Electronics ten circuit breakers for $179.00 each. Long Electronics will be allowed thirty days to pay the bill. Grainger will carry the $1790.00 on its books as a(n):
|
A. |
account payable |
|
B. |
current liability |
|
C. |
account receivable |
|
D. |
fixed liability |
|
E. |
marketable security |
11. In which stage of the product life cycle are you most likely to find the manufacturer using a line extension strategy?
|
A. |
introduction |
|
B. |
development |
|
C. |
maturity |
|
D. |
growth |
|
E. |
decline |
12. Integrated marketing communications (IMC):
|
A. |
is a careful coordination of all promotional activities |
|
B. |
produces a consistent and unified advertising message |
|
C. |
produces a customer-focused advertising message |
|
D. |
is typically overseen by a marketing communications director |
|
E. |
is accurately described by all of the above |
13. Lines of credit are short-term loans that are secured by collateral.
True
False
14. Municipal bonds are attractive to investors because interest earned on them is exempt from federal income tax
True
False
15. Price skimming is often used as an inducement to get consumers to switch brands or companies.
True
False
16. The balance sheet summarizes a firm’s financial position over a period of time, for instance 3 months or a year.
True
False
17. The four major groupings of consumer products are:
|
A. |
limited, generic, specialty, and unsought |
|
B. |
shopping, durable, limited, and nondurable |
|
C. |
unsought, convenience, shopping, and specialty |
|
D. |
brand, specialty, shopping, and generic |
|
E. |
convenience, brand, generic, and manufacturer |
18. The Securities Investor Protection Corporation (SIPC):
|
A. |
protects stock brokers from bad-risk investors |
|
B. |
is a mutual fund that invests in only profitable securities |
|
C. |
is like an insurance company for online stock exchanges that sometimes experience technological difficulties beyond their control |
|
D. |
protects investors up to $10,000 in the event of a bear market |
|
E. |
insures the accounts of customers of brokerage firms for up to $500,000 against a firm failure |
19. The _____ is a series of marketing entities through which goods and services pass on their way from producers to end-users
|
A. |
industrial channel |
|
B. |
distribution channel |
|
C. |
consumption channel |
|
D. |
inventory control process |
|
E. |
vertical integration process |
20. The _____ summarizes an organization’s financial status at the end of an accounting period
|
A. |
trial balance |
|
B. |
income statement |
|
C. |
cash flow statement |
|
D. |
balance sheet |
|
E. |
accounts payable ledger |
21. Watts Regulator makes hydroponic pressure valves used in water pumps and water heaters. Watts had $100,000 in net sales for the month. Cost of goods sold was $42,000. On an income statement, the remaining $58,000 would be classified as: here]
|
A. |
gross revenues |
|
B. |
net income |
|
C. |
general income |
|
D. |
net revenues |
|
E. |
gross profit |
22. When Nissan sells a new Sentra and receives the proceeds, the transaction is similar to the _____ market. When the same Sentra is traded in the used car market, the transaction is similar to the _____ market.
|
A. |
seller’s; buyer’s |
|
B. |
private; public |
|
C. |
buyer’s; seller’s |
|
D. |
primary; secondary |
|
E. |
investment; trading |
23. Which of the following is an activity performed by the Federal Reserve System as it carries out its monetary policy?
|
A. |
insuring credit card balances |
|
B. |
providing tax refunds |
|
C. |
distributing currency |
|
D. |
loaning money to consumers |
|
E. |
controlling the stock exchange |
24. Which of the following statements about the accounting profession is true?
|
A. |
Most CPAs first work for public accounting firms and later become private accountants or financial managers. |
|
B. |
Managerial accountants become a certified management accountant when they meet the requirements of the professional certification program. |
|
C. |
Public accountants serve individuals and organizations on a fee basis. |
|
D. |
Private accountants are also called corporate accountants. |
|
E. |
All of the above statement about the accounting profession are true. |
25. _____ is the system used to record a firm’s financial transactions in a routine and clerical process.
|
A. |
Accounting |
|
B. |
Record keeping |
|
C. |
Bookkeeping |
|
D. |
Auditing |
|
E. |
Financial management |
Try it now!
How it works?
Follow these simple steps to get your paper done
Place your order
Fill in the order form and provide all details of your assignment.
Proceed with the payment
Choose the payment system that suits you most.
Receive the final file
Once your paper is ready, we will email it to you.
Our Services
5 Star Essays strives for complete client satisfaction at all times. As a result, we never cut corners when it comes to the quality of our homework assistance.
Dissertation
At 5 Star Essays, Dissertations are some of the most complex papers that any student is required to write. They require understanding of the subject matter, analysis of existing information and interpretation to develop substantial arguments. Dissertation require significant expertise to ensure that the learner can attain the desired grades. Do these suggestions make you worry? 5staressays.org has all the answers you need. You do not have to struggle doing your dissertations. Hire our professional dissertational writers to get quality and original papers without plagiarism.
Admissions
Admission Essay Help
Have you been eyeing spots in prestigious institutions? Worry no more. We are here to ensure that your admission papers are written in a professional manner that ensures you get the first chances to your preferred institutions. Through our experts in admission essays, 5staressays.org can develop papers that are professional and guarantee you entry into the institutions.
Research
Research Paper Help
Research paper entail the use of qualitative and quantitative approaches to collect data, implementation of specific frameworks to interpret the data and use of analytical skills to address specific questions. This sounds difficult? 5staressays.org is there to ensure that you don’t strain in meeting these necessities of preparing your research. For answers to your research, get in touch with 5staressays.org.
Essays
Persuasive Essay Help
Do you have the right skills and expertise to argue a point persuasively? Writing persuasive essays requires the students to ensure that they argue points in a way that the reader buys into the ideas. This process requires special skills that are not common to all groups of learners. As such, 5staressays.org come in handy to bridge this gap and prepare the persuasive essay for you. The essays are quality, error free and original. Try us now for quality papers.
Application
Application Essay help
Application essays should guarantee you a spot in your preferred institutions. They should be able to be able to provide the reader with an understanding of the writer. How do you begin writing an application essay? What are the contents of the essay? Worry no more this are elements that are covered by 5staressays.org professionals in application essay writers. Get your application essay done for you and you will not regret it.
Scholarship
Scholarship Essay Writing Help
Are you eyeing a scholarship but you are not sure you are in a position to write your essay? 5staressays.org will help you to achieve the desired sponsorship by preparing your scholarship essay at an affordable price. We prepare essays that have a good structure, are plagiarism free and quality. Try us now for quality scholarship essays.